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Privacy Policy

Privacy Policy

PURE values its customers and respects their privacy. Your visit to our website and your use of any of the services or features we provide is subject to our terms and conditions of which this privacy policy is a part.

You will be asked to register if you would like to use some of the services and features we offer on our website. In order to register we ask you to provide details including your name, address, telephone number and email address. When you register with us this information is stored in 'my account'. You can access 'my account' directly to amend any personal details, for example if you change your address. If you wish to place an order on our website you will also be required to provide credit or debit card details via a secure server.

When you give us information, it may be used for:

  • Administration purposes to enable us to fulfil your order, make sure it is delivered correctly and to maintain your account.
  • To enable us to answer any questions you have about using our website and to notify you about the status of your order.
  • To keep you up to date on our latest products or promotional offers. If you have agreed when you registered, we can inform you about these and other services and events we offer by email.

You will not be sent any unsolicited material unless you indicate that you want to receive details about products, offers and events etc. when you register. We do not provide your personal details to other companies or individuals for their marketing purposes.

PURE complies with the requirements of the Data Protection Act. If you have any questions regarding our use of personal data, please do not hesitate to contact us at lothianroad@purespauk.co.uk.

PURE is committed to protecting the information we collect from you, which we use to enhance your experience of using our site and to provide you with the products and services you request from us. Our privacy policy and enables you to understand how we retain and use your personal information. You can at any time change and update the information you have provided by logging into 'my account.'


Intellectual Property

All rights, including copyright, in this website are owned by or licensed to PURE. Any use of this website or its contents, including copying or storing it or them in whole or part, other than for your own personal, non-commercial use is prohibited without our prior written permission.

The trade marks, logos and service marks displayed on our website are the registered and unregistered marks of PURE and/or our suppliers in the UK and are protected by UK and international trade mark laws. Except in connection with placing an order for merchandise or as required by applicable law, you may not use, reproduce, duplicate, copy, sell, resell, access, modify or otherwise exploit our intellectual property or that of our suppliers without our or their prior written consent.


Limitation of Liability

PURE makes no representations or warranties in connection with this website, whether express or implied, including but not limited to warranties of satisfactory quality, non-infringement or fitness for a particular purpose, except to the extent such warranties are not legally excludable. To the fullest extent permissible PURE will not be liable for interruption of business; loss or damages of any kind incurred as a result of dealings with or the presence of the website or off-website links; access delays or access interruptions to the website; computer viruses, system failure or any malfunction which may occur in connection with your use of our website; any inaccuracies or omissions or misleading, false or deceptive statements in the content; or, any events beyond PURE’s reasonable control. Furthermore, to the fullest extent permitted by law we will not be liable for any direct, indirect, special, incidental, consequential or other damages of any kind related to your use of the website and in no event shall our maximum aggregate liability exceed one hundred pounds sterling.


Exclusions of Liability

Any disclaimers and exclusions of liability in these terms & conditions shall not apply to any damages arising from death or personal injury caused by the negligence of PURE or any of its employees or agents or fraud. These disclaimers and exclusions shall be governed by Scottish law. If any provisions of these disclaimers and exclusions are deemed to be unlawful, void or for any reason unenforceable then that provision shall be deemed severable and shall not affect the validity and enforceability of the remaining provisions.



No failure to exercise and no delay on the part of PURE in exercising any right, remedy, power or privilege of PURE under these terms & conditions and no course of dealing between us shall be construed or operate as a waiver, nor shall any single or partial exercise of any right, remedy, power or privilege preclude any other or further exercise thereof or the exercise of any other right, remedy, power or privilege on the part of PURE.